Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers

Product safety refers to the production, distribution, and sale of products that from various perspectives are either potentially unsafe or inherently unsafe to consumer use. In order to make sure that the product which consumer is buying is safe, there should be some safety standards. These stan...

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Main Authors: Kothari, Vasant, Mathews, Soney
Format: Article
Language:English
Published: 2016
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Online Access:http://eprints.intimal.edu.my/626/1/2016-Feb-%202016-Global%20Management%20Review.pdf
http://eprints.intimal.edu.my/626/
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spelling my-inti-eprints.6262016-11-21T09:11:44Z http://eprints.intimal.edu.my/626/ Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers Kothari, Vasant Mathews, Soney HD28 Management. Industrial Management Product safety refers to the production, distribution, and sale of products that from various perspectives are either potentially unsafe or inherently unsafe to consumer use. In order to make sure that the product which consumer is buying is safe, there should be some safety standards. These standards are normally designed to ensure the safety of products, activities or processes etc. The Indian kidswear market is going to see the tremendous growth. It is important to note that no regulations for kidswear safety are in place in India whereas in developed nation there is legislative control on Kidswear merchandise. The main aim of this study is to find out the necessity of safety regulations for Indian market from the retailers’ point of view. For the study, 110 retailers were selected through stratified random sampling from Bengaluru, India and information was collected with the help of structured and well-designed questionnaire. The study concludes that, as per Indian retailers all the kidswear in India are not and therefore parents are vigilant while purchasing the same. Most of the retailers also agree that parents do discuss about the safety-related issue with them. Indian retailers are in favor of having standard regulations for the kidswear for Indian market. 2016 Article PeerReviewed text en http://eprints.intimal.edu.my/626/1/2016-Feb-%202016-Global%20Management%20Review.pdf Kothari, Vasant and Mathews, Soney (2016) Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers. Sona Global Management Review, 10 (2). pp. 1-14. ISSN 0973-9947
institution INTI International University
building INTI Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider INTI International University
content_source INTI Institutional Repository
url_provider http://eprints.intimal.edu.my
language English
topic HD28 Management. Industrial Management
spellingShingle HD28 Management. Industrial Management
Kothari, Vasant
Mathews, Soney
Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers
description Product safety refers to the production, distribution, and sale of products that from various perspectives are either potentially unsafe or inherently unsafe to consumer use. In order to make sure that the product which consumer is buying is safe, there should be some safety standards. These standards are normally designed to ensure the safety of products, activities or processes etc. The Indian kidswear market is going to see the tremendous growth. It is important to note that no regulations for kidswear safety are in place in India whereas in developed nation there is legislative control on Kidswear merchandise. The main aim of this study is to find out the necessity of safety regulations for Indian market from the retailers’ point of view. For the study, 110 retailers were selected through stratified random sampling from Bengaluru, India and information was collected with the help of structured and well-designed questionnaire. The study concludes that, as per Indian retailers all the kidswear in India are not and therefore parents are vigilant while purchasing the same. Most of the retailers also agree that parents do discuss about the safety-related issue with them. Indian retailers are in favor of having standard regulations for the kidswear for Indian market.
format Article
author Kothari, Vasant
Mathews, Soney
author_facet Kothari, Vasant
Mathews, Soney
author_sort Kothari, Vasant
title Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers
title_short Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers
title_full Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers
title_fullStr Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers
title_full_unstemmed Necessity of Kids wear Safety Regulations for India: Viewpoint of Retailers
title_sort necessity of kids wear safety regulations for india: viewpoint of retailers
publishDate 2016
url http://eprints.intimal.edu.my/626/1/2016-Feb-%202016-Global%20Management%20Review.pdf
http://eprints.intimal.edu.my/626/
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