DETERMINANT FACTORS ON HEALTH INSURANCE PURCHASE BEHAVIOUR OF MILLENNIALS IN MALAYSIA: A CONCEPTUAL PAPER

• Main Authors: Liew, Ming Hwa, Shu, Swee Fang, Chong, Kim Mee, Mohammad, Farajnezhad
• Format: Article
• Language: English
• Published: INTI International University 2023
• Subjects: H Social Sciences (General); HF Commerce; HJ Public Finance
• Online Access: http://eprints.intimal.edu.my/1873/1/jobss2023_34.pdf; http://eprints.intimal.edu.my/1873/; http://ipublishing.intimal.edu.my/jobss.html

In the current living environment, health insurance has become an essential necessity, especially with the relentless pace of medical inflation. Unfortunately, a significant portion of the population remains without adequate coverage. This study focuses on Millennials in Malaysia, a population...