Freemium multi-sided platform business model: mosque kitchen as a source of free food, employment and empowerment of B40s food-preneurs

COVID-19 crisis has pushed more low-income or poor B40 urban Malaysian families into poverty, based on the “Families on The Edge” UNICEF report dated October 2020. The poverty rate of these B40 urban families in 2020 is higher than 2019, with 50% of the families living in absolute poverty. 70% of th...

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Main Authors: Ahmad Dahlan, Abdul Rahman, Ibrahim, Jamaludin, Ahmad H.Osman, Rahmah, Mhd. Sarif, Suhaimi, Jaapar, Ghazali, Man, Saupi, Abdul Razak, Dzuljastri, Mohd Ali, Noor Azian, Mohamadali, Noor Azizah, Mahri, Nurhafizah, Abdul Aziz, Normaziah, Ismail, Amelia Ritahani, Abdul Kadir, Andi Fitriah, Mansor, Hafizah, Mohd Nor, Rizal
Format: Article
Language:en
Published: Kulliyyah of Information and Communcation Technology, International Islamic University Malaysia 2021
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Online Access:http://irep.iium.edu.my/92897/7/92897_Freemium%20multi-sided%20platform%20business%20model.pdf
http://irep.iium.edu.my/92897/
https://journals.iium.edu.my/kict/index.php/jisdt/article/download/246/153/1471
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