Perceived attributes of e-commerce and the adoption decision: the case of Malaysian SMEs

Research on e-commerce adoption in SMEs has gained considerable attention in the past few years. However, most of them were conducted in developed countries such as USA, UK or Australia. This study attempts to understand ecommerce adoption amongst Malaysian SMEs, applying the persuasion stage of the...

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Bibliographic Details
Main Authors: Hussin, Husnayati, Mohd Nor, Rafidah, Suhaimi, Mohd Adam
Format: Article
Language:en
Published: Universiti Kebangsaan Malaysia (UKM) 2008
Subjects:
Online Access:http://irep.iium.edu.my/38651/1/Perceived_Attributes_of_E-Commerce_and_the_Adoption_Decision_The_Case_of_Malaysian_SMEs.pdf
http://irep.iium.edu.my/38651/
http://ejournals.ukm.my/apjitm/article/view/1282
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