The application of the international trading and investment theories on international automobile business: Lesson from 2 case studies; Proton and Toyota

In the 21st century, there are many domestic companies who have strived try to enter the foreign market. All the existing multinational company would face challenges from this development. Some of the challenges that theses multinational companies would face includes technology and financial. Sever...

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Bibliographic Details
Main Author: Mohammad Rahimee, Ibrahim
Format: Thesis
Language:en
Published: 2010
Subjects:
Online Access:http://ur.aeu.edu.my/136/1/The%20application%20of%20the%20international%20trading%20and%20investment%20theories%20on%20international%20automobile%20business%3B%20Lesson%20from%202%20case%20studies%3B%20Proton%20and%20Toyota.pdf
http://ur.aeu.edu.my/136/
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