Adoption of internet banking theory of the diffusion of innovation

• Main Authors: Md Nor, Khalil, Pearson, J. Michael, Ahmad, Altaf
• 格式: Article
• 語言: English
• 出版: Universiti Utara Malaysia 2010
• 主題: T Technology (General)
• 在線閱讀: http://repo.uum.edu.my/986/1/Khalil_Md_Nor.pdf; http://repo.uum.edu.my/986/; http://ijms.uum.edu.my

The innovation diffusion theory (IDT) could be considered as one of the earliest theories that attempts to explore factors that influence an individual to adopt an innovation or a new technology. The theory suggests five key beliefs that influence the adoption of any innovation: relative advantage,...