Consumerism the shame of marketing in Nigeria challenges to corporate practices
Is it legitimate that consumers should make their dissatisfactions known? Do consumers in Nigeria ever have any chance to complain about defective products? Are producers using God’s name to certify that their products can be sold here on earth and in heaven? Defective products are becoming more ev...
Saved in:
主要作者: | |
---|---|
格式: | Article |
语言: | English |
出版: |
Othman Yeop Abdullah (OYA) Graduate School of Business, Universiti Utara Malaysia
2013
|
主题: | |
在线阅读: | http://repo.uum.edu.my/15808/1/artikal_jurnal_IPBJ_bab_1.pdf http://repo.uum.edu.my/15808/ http://oyagsb.uum.edu.my/index.php/ipbj-list-of-issue |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|