A study of mobile banking adoption among university students
The main objective of this study is to investigate factors that can predict the adoption of mobile banking in Malaysia. This research also investigates the mediating role of hedonic motivation between mobile banking and its predictor: hedonic motivation, perceived ease of use, perceived usefulness,...
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第一著者: | Farah Dhiba, Abd Aziz |
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フォーマット: | 学位論文 |
言語: | English English English |
出版事項: |
2020
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主題: | |
オンライン・アクセス: | https://etd.uum.edu.my/8345/1/s823251_01.pdf https://etd.uum.edu.my/8345/2/s823251_02.pdf https://etd.uum.edu.my/8345/3/s823251_references.docx https://etd.uum.edu.my/8345/ |
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