The influence of customer satisfaction, brand trust and brand image towards customer loyalty

Customer loyalty always become the important concern in the business organization. The main purpose of this study is to examine the influence of customer satisfactions, brand trust and brand image towards customer loyalty. This study focused on branded computer product industry. The main problem in...

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書目詳細資料
主要作者: Nurul Sakinah, Azizan
格式: Thesis
語言:English
English
English
出版: 2019
主題:
在線閱讀:https://etd.uum.edu.my/8246/1/s823145_01.pdf
https://etd.uum.edu.my/8246/2/s823145_02.pdf
https://etd.uum.edu.my/8246/3/s823145_references.docx
https://etd.uum.edu.my/8246/
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