A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
The purpose of this study is to characterize the attitudes of owners and managers of retailing firms toward e-business. More precisely, the present study attempted to assess the perceptions of retailers particularly owners and managers of retailing firms concerning the adoption of e-business. The re...
Saved in:
主要作者: | |
---|---|
格式: | Thesis |
語言: | English English |
出版: |
2010
|
主題: | |
在線閱讀: | http://etd.uum.edu.my/2621/1/Mohter_Hj_Ghazali.pdf http://etd.uum.edu.my/2621/2/1.Mohter_Hj_Ghazali.pdf http://etd.uum.edu.my/2621/ http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000767958 |
標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
id |
my.uum.etd.2621 |
---|---|
record_format |
eprints |
spelling |
my.uum.etd.26212013-07-24T12:16:55Z http://etd.uum.edu.my/2621/ A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis Mohter, Ghazali HF5546-5548.6 Office Management The purpose of this study is to characterize the attitudes of owners and managers of retailing firms toward e-business. More precisely, the present study attempted to assess the perceptions of retailers particularly owners and managers of retailing firms concerning the adoption of e-business. The research examined the perception of retailing firms on adopting e-business especially their perception on driving factors for adoption, the area of adoption, and the problems accompanying adoption. The sample for this study comprised retailing firms in Kangar town (Perlis State Capital). The finding shows that the normative pressure and customer orientation in particular were perceived to be important in adopting e-business. In terms of the areas of adoption, it appears that the surveyed firms' perceived e-business was to be used for communication purposes especially in the case of outbound communications. On the whole the findings from this study seemed to concur with the findings from earlier studies though the setting and respondents were different. 2010 Thesis NonPeerReviewed application/pdf en http://etd.uum.edu.my/2621/1/Mohter_Hj_Ghazali.pdf application/pdf en http://etd.uum.edu.my/2621/2/1.Mohter_Hj_Ghazali.pdf Mohter, Ghazali (2010) A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis. Masters thesis, Universiti Utara Malaysia. http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000767958 |
institution |
Universiti Utara Malaysia |
building |
UUM Library |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Utara Malaysia |
content_source |
UUM Electronic Theses |
url_provider |
http://etd.uum.edu.my/ |
language |
English English |
topic |
HF5546-5548.6 Office Management |
spellingShingle |
HF5546-5548.6 Office Management Mohter, Ghazali A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis |
description |
The purpose of this study is to characterize the attitudes of owners and managers of retailing firms toward e-business. More precisely, the present study attempted to assess the perceptions of retailers particularly owners and managers of retailing firms concerning the adoption of e-business. The research examined the perception of retailing firms on adopting e-business especially their perception on driving factors for adoption, the area of adoption, and the problems accompanying adoption. The sample for this study comprised retailing firms in Kangar town (Perlis State Capital). The finding shows that the normative pressure and customer orientation in particular were perceived to be important in adopting e-business. In terms of the areas of adoption, it appears that the surveyed firms' perceived e-business was to be used for communication purposes especially in the case of outbound communications. On the whole the findings from this study seemed to concur with the findings from earlier studies though the setting and respondents were different. |
format |
Thesis |
author |
Mohter, Ghazali |
author_facet |
Mohter, Ghazali |
author_sort |
Mohter, Ghazali |
title |
A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis |
title_short |
A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis |
title_full |
A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis |
title_fullStr |
A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis |
title_full_unstemmed |
A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis |
title_sort |
study on the perception of e-business adoption among retailing firms in perlis |
publishDate |
2010 |
url |
http://etd.uum.edu.my/2621/1/Mohter_Hj_Ghazali.pdf http://etd.uum.edu.my/2621/2/1.Mohter_Hj_Ghazali.pdf http://etd.uum.edu.my/2621/ http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000767958 |
_version_ |
1644276745549905920 |
score |
13.149126 |