Mediating role of competitive advantage on the relationship between product innovations, digital entrepreneurship and entrepreneur alertness towards business performance of Bumiputera SME’s
This study focuses on the business performance of Bumiputera-led small and medium enterprises (SMEs) in Malaysia. The objective of this study is to examine the relationship between product innovation (IN), digital entrepreneurship (DE), and entrepreneur alertness (EA) with business performance (BP)....
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| 第一著者: | |
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| フォーマット: | 学位論文 |
| 言語: | English English |
| 出版事項: |
2023
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| 主題: | |
| オンライン･アクセス: | https://etd.uum.edu.my/10810/1/Grant%20the%20permisson_s900415.pdf https://etd.uum.edu.my/10810/2/s900415_01.pdf https://etd.uum.edu.my/10810/ |
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