A Study on the Factors That Influence the Consumers’ Trust on E-commerce Adoption

• المؤلفون الرئيسيون: YiYi, Thaw, Ahmad Kamil, Mahmood, Dominic P, Dhanapal Durai
• التنسيق: مقال
• منشور في: 2009
• الموضوعات: QA75 Electronic computers. Computer science
• الوصول للمادة أونلاين: http://eprints.utp.edu.my/3242/1/yiyi_IJCSIS2009.pdf; http://eprints.utp.edu.my/3242/

Abstract—The development of electronic commerce is characterized with anonymity, uncertainty, lack of control and potential opportunism. Therefore, the success of electronic commerce significantly depends on providing security and privacy for its consumers’ sensitive personal data. Consumers’ lack o...