The effect of market orientation as a mediating variable in the relationship between entrepreneurial orientation and SMEs performance

• المؤلفون الرئيسيون: Amin, M., Thurasamy, R., Aldakhil, A. M., Kaswuri, A. H. B.
• التنسيق: مقال
• منشور في: Emerald Group Publishing Ltd. 2016
• الموضوعات: HF Commerce
• الوصول للمادة أونلاين: http://eprints.utm.my/id/eprint/73730/; https://www.scopus.com/inward/record.uri?eid=2-s2.0-84960847062&doi=10.1108%2fNBRI-08-2015-0019&partnerID=40&md5=d3e2ee7ac22283c16060e51f84d4be86

Purpose – This study aims to examine the effect of market orientation (MO) as a mediating variable in the relationship between entrepreneurial orientation (EO) and small and medium enterprises (SMEs)’ performance. Design/methodology/approach – A total of 500 SMEs in the manufacturing industry of foo...