Non-muslim consumers’ halal food product acceptance model
This study aims to propose conceptually the model of Halal product acceptance by the non-Muslim consumers. The model is proposed by reviewing consumer behaviour theories, such as theory of planned behaviour (TPB), the Triandis model (TRIANM), and Halal product acceptance model for the religious soci...
保存先:
| 主要な著者: | , |
|---|---|
| フォーマット: | Conference or Workshop Item |
| 出版事項: |
2015
|
| 主題: | |
| オンライン･アクセス: | http://eprints.utm.my/id/eprint/60784/ http://dx.doi.org/10.1016/S2212-5671(16)30125-3 |
| タグ: |
タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!
|