Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan
This paper is aimed to highlight the importance of managing human capital (HC) for sustainable competitive advantage (SCA) in the saturated telecommunication market of Pakistan. The study was conducted through semi structured questionnaire in April-June; 2009. The Sample chosen for the study compris...
Saved in:
Main Authors: | , , |
---|---|
格式: | Article |
出版: |
Institute of Interdisciplinary Business Research
2011
|
主題: | |
在線閱讀: | http://eprints.utm.my/id/eprint/39905/ http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:77260 |
標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
id |
my.utm.39905 |
---|---|
record_format |
eprints |
spelling |
my.utm.399052019-03-05T01:33:59Z http://eprints.utm.my/id/eprint/39905/ Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan Dar, Iqra Rafique Md. Yusoff, Rosman Azam, Kamran HD28 Management. Industrial Management This paper is aimed to highlight the importance of managing human capital (HC) for sustainable competitive advantage (SCA) in the saturated telecommunication market of Pakistan. The study was conducted through semi structured questionnaire in April-June; 2009. The Sample chosen for the study comprised of one hundred and thirty five employees of UFONE GSM, a leading company in the mobile communication sector of Pakistan. The factors affecting sustainable competitive advantage were identified as financial performance (0.876), organizational structure (0.461), profit (0.136), market share expansion (0.365). Analysis showed immense support for positive relationship between human capital and sustainable competitive advantage; greatly affected the HR practices of recruitment, selection, formal and Informal training and extensive job involvement respectively. All these results are statistically significant thus providing rigor and generalizability in research. This exploratory paper suggests more HC intensive policies to increase the competitive advantage as positive relationship has been found between the two variables. Institute of Interdisciplinary Business Research 2011 Article PeerReviewed Dar, Iqra Rafique and Md. Yusoff, Rosman and Azam, Kamran (2011) Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan. Interdisciplinary Journal of Contemporary Research In Business, 2 (11). pp. 498-511. ISSN 2044-4621 (Print); 2073-7122 (Online) http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:77260 |
institution |
Universiti Teknologi Malaysia |
building |
UTM Library |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Teknologi Malaysia |
content_source |
UTM Institutional Repository |
url_provider |
http://eprints.utm.my/ |
topic |
HD28 Management. Industrial Management |
spellingShingle |
HD28 Management. Industrial Management Dar, Iqra Rafique Md. Yusoff, Rosman Azam, Kamran Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan |
description |
This paper is aimed to highlight the importance of managing human capital (HC) for sustainable competitive advantage (SCA) in the saturated telecommunication market of Pakistan. The study was conducted through semi structured questionnaire in April-June; 2009. The Sample chosen for the study comprised of one hundred and thirty five employees of UFONE GSM, a leading company in the mobile communication sector of Pakistan. The factors affecting sustainable competitive advantage were identified as financial performance (0.876), organizational structure (0.461), profit (0.136), market share expansion (0.365). Analysis showed immense support for positive relationship between human capital and sustainable competitive advantage; greatly affected the HR practices of recruitment, selection, formal and Informal training and extensive job involvement respectively. All these results are statistically significant thus providing rigor and generalizability in research. This exploratory paper suggests more HC intensive policies to increase the competitive advantage as positive relationship has been found between the two variables. |
format |
Article |
author |
Dar, Iqra Rafique Md. Yusoff, Rosman Azam, Kamran |
author_facet |
Dar, Iqra Rafique Md. Yusoff, Rosman Azam, Kamran |
author_sort |
Dar, Iqra Rafique |
title |
Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan |
title_short |
Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan |
title_full |
Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan |
title_fullStr |
Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan |
title_full_unstemmed |
Managing human capital for sustainable competitive advantage: a case of Ufone GSM Pakistan |
title_sort |
managing human capital for sustainable competitive advantage: a case of ufone gsm pakistan |
publisher |
Institute of Interdisciplinary Business Research |
publishDate |
2011 |
url |
http://eprints.utm.my/id/eprint/39905/ http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:77260 |
_version_ |
1643650392067670016 |
score |
13.149126 |