The Influence of Website Trust and Loyalty on Customer Intention to Purchase Online

Nowadays, the usage of Internet has grown rapidly over the past years and it has become a common medium for delivering and trading of goods, services and information at global marketplace. Even though this method of business transaction or exchange has started to win the hearts of Malaysian buyers,...

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主要作者: Azahari Jamaludin
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语言:English
出版: 2013
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在线阅读:http://ir.unikl.edu.my/jspui/handle/123456789/5132
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