S-commerce: Competition drives action through small medium enterprise top management

This study investigates the factors influencing the continued use of S-commerce in small and medium enterprises (SMEs), focusing on the roles of top management (TM) support, competitive pressure (CP), facilitating conditions, and service quality. Data were collected from 341 SME owners and analyzed...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: Sutomo, Erwin, Nur Shamsiah, Abdul Rahman, Awanis, Romli
التنسيق: مقال
اللغة:English
منشور في: Institute of Advanced Engineering and Science (IAES) 2025
الموضوعات:
الوصول للمادة أونلاين:http://umpir.ump.edu.my/id/eprint/44177/1/S-commerce_Competition%20drives%20action%20through%20small%20medium%20enterprise%20top%20management.pdf
http://umpir.ump.edu.my/id/eprint/44177/
http://doi.org/10.11591/ijeecs.v38.i2.pp1042-1050
http://doi.org/10.11591/ijeecs.v38.i2.pp1042-1050
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