Business sustainability: a case study of Sinar Bekal (M) Sdn Bhd / Prescilla Nojem

• المؤلف الرئيسي: Nojem, Prescilla
• التنسيق: Student Project
• اللغة: English
• منشور في: 2011
• الموضوعات: Management. Industrial Management; Business intelligence. Trade secrets; Export marketing. International marketing
• الوصول للمادة أونلاين: http://ir.uitm.edu.my/id/eprint/30524/1/30524.pdf; http://ir.uitm.edu.my/id/eprint/30524/

This paper investigates and determines the business sustainability of Sinar Bekal (M) Sdn Bhd in order to be strong in the international market and further success in future. It consists of investigating the important elements that SBSB need to understand in order to maintain its business sustainabi...