Business accountability in corporate social responsibility: case studies of a multinational corporation and a government linked company / Fathilatul Zakimi Abdul Hamid

• 主要作者: Abdul Hamid, Fathilatul Zakimi
• 格式: Book Section
• 語言: English
• 出版: Institute of Graduate Studies, UiTM 2018
• 主題: Management. Industrial Management; Planning. Business planning. Strategic planning
• 在線閱讀: http://ir.uitm.edu.my/id/eprint/20470/1/ABS_FATHILATUL%20ZAKIMI%20ABDUL%20HAMID%20TDRA%2013%20IGS%2018.pdf; http://ir.uitm.edu.my/id/eprint/20470/

Numerous studies have investigated corporate social responsibility (CSR) towards stakeholders, but little is known concerning the process of how corporations are accountable in their CSR initiatives. This study posits that accountability is an integral part of the business strategy. Hence, the s...