A quantitative insight of the interactions of prescribers with pharmaceutical organization’s representatives in clinical settings of Karachi

• المؤلفون الرئيسيون: Shakeel, Sadia, Nesar, Shagufta, Iffat, Wajiha, Fatima, Bilqees, Maqbool, Tahmina, Jamshed, Shazia Qasim
• التنسيق: مقال
• اللغة: English; English
• منشور في: Dove Press Ltd 2019
• الموضوعات: RS Pharmacy and materia medica
• الوصول للمادة أونلاين: http://irep.iium.edu.my/79898/1/79898%20A%20quantitative%20insight%20of%20the%20interactions%20of%20prescribers.pdf; http://irep.iium.edu.my/79898/2/79898%20A%20quantitative%20insight%20of%20the%20interactions%20of%20prescribers%20WOS.pdf; http://irep.iium.edu.my/79898/

Objectives: The study was conducted with the aim to evaluate the prescribers’ approach of interaction with medical representatives for drug promotion. Methods: An explanatory, cross-sectional design was used to evaluate prescribers’ interactions with the medical sales representatives (MSRs) throug...