The adoption of mobile commerce in the Klang Valley of Malaysia: an empirical study

• 主要な著者: Sadi, A.H.M. Saifullah, Noordin, Mohamad Fauzan
• フォーマット: Conference or Workshop Item
• 言語: English
• 出版事項: 2010
• 主題: HF3000 By region or country
• オンライン･アクセス: http://irep.iium.edu.my/7382/1/ICABE_2010_Conference_Proceedings_Paper_3_%281%29.pdf; http://irep.iium.edu.my/7382/; http://soharuni.edu.om/ICABE10/

Mobile Commerce also known as M-commerce is thought to be the next big phase in technologically dependent society after following E-commerce era. Mobile commerce has been a huge success in terms of individuals’ adoption in some markets like Korea, Hong Kong, and Japan while surprisingly, not as flou...