Adoption of Self-Service Technology (SSTs) towards customer spending behaviour

• Main Authors: Hor, Cindy, Kong, Jia Hui, Lay, Yi Cong, Tan, Kok An, Rathneswary, Sridhar
• 格式: Final Year Project / Dissertation / Thesis
• 出版: 2020
• 主題: HG Finance
• 在線閱讀: http://eprints.utar.edu.my/4014/1/fyp_FN_2020_HC_%2D_1700474.pdf; http://eprints.utar.edu.my/4014/

This research studies the relationship between perceived ease of use, perceived usefulness, technology compatibility, dining duration and consumer spending behaviour. The target respondents for this study is 400 people who have visited, still visiting or might visit the self-service technology-based...