Corporate Social Responsibility Initiatives in the Malaysian Palm Oil Industry: Managers' Perceptions of the Impact on Non-Financial Performance

• المؤلف الرئيسي: Noorhayati, Mansor
• التنسيق: Conference or Workshop Item
• منشور في: 2013
• الموضوعات: HD28 Management. Industrial Management; S Agriculture (General)
• الوصول للمادة أونلاين: http://eprints.unisza.edu.my/263/

This study examines the perceptions of Malaysian palm oil managers regarding the impact of implementing various CSR initiatives for stakeholder groups on firms’ nonfinancial performance. The stakeholder groups are investors, customers, suppliers, communities and the environment. The nonfinancial per...