Service quality, satisfaction and student loyalty in Malaysian private education

The changing of the global demographic trends clearly suggests a growing demand for a quality higher education. In fact, several studies have been carried out in the past few years to explore the factors that have effects on the customer satisfaction and its consequences in various industries. In...

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Main Authors: Mansori, Shaheen, Vaz, Anthony, Mohd Ismail, Zarina Mizam
格式: Article
语言:English
出版: Canadian Center of Science and Education 2014
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在线阅读:http://eprints.intimal.edu.my/59/1/Service%20quality%2C%20satisfaction%20and%20student%20loyalty%20in%20Malaysian%20private%20education.pdf
http://eprints.intimal.edu.my/59/
http://dx.doi.org/10.5539/ass.v10n7p57
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