Indonesian Airlines’ Electronic Ticketing Web Page: Influence of Web Page Dimensions on Customer Satisfaction Leading To Favorable Repeat Purchase Intention

Electronic commerce (e-commerce) has been widely adopted by companies in different industry to promote and to sell their products and services, including the airline industry. Numerous Indonesian airline companies have employed electronic ticketing (e-ticketing) website service to promote and to sel...

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主要作者: Susanto, Edy
格式: Thesis
語言:English
出版: 2011
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在線閱讀:http://eprints.intimal.edu.my/585/1/MBA%20-%2044.pdf
http://eprints.intimal.edu.my/585/
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