Factors Affecting the Use of Internet Banking Services among the Existing Users in Guangzhou, China

The research is conducted to examine the factors that affect the use of Internet Banking (IB) services among existing IB users in Guangzhou, China. Based on a detailed literature review, research constructs and a proposed model is developed. Questionnaire survey is conducted to collect data and the...

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书目详细资料
主要作者: Qu, Yulan
格式: Thesis
语言:English
出版: 2010
主题:
在线阅读:http://eprints.intimal.edu.my/562/1/MBA%20-%2021.pdf
http://eprints.intimal.edu.my/562/
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