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Motives of sharing fake news and effects on mental health of social media users: a meta-analysis
Published 2024“…Henceforth, this study examined this issue within the context of uses and gratification theory. In doing so, the study performed a meta-analysis using cross-sectional studies regarding social media usage and the association between use and gratification among social media users. …”
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Digital and social interaction: a systematic literature review of TikTok's appeal via Uses and Gratifications Theory
Published 2024“…Researchers strive to adjust people's emotions through theory to satisfy users. The most widely used is Uses and Gratifications Theory (UGT). This study adopts a systematic literature review method and uses Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) to analyze existing literature. …”
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The impact of Xiaohongshu as the primary information hub: a case study among utar undergraduates
Published 2025“…Keywords: Xiaohongshu, Social Proof, Digital Trust, Google, Uses and Gratification Theory Subject Area Code: P87-96 Communication, Mass Media …”
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Factors motivate audiences engagement on Zafesha Facebook advertising post / Mohammad Arif Hanif Sadan
Published 2018“…It is because Facebook have billions of active users. By using FB Ads, it will much cost saving rather than other media, but if marketeers don't know how to tackle the bidding algorithm, it could be expensive. …”
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Student Project -
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Relationship between tiktok usage and youth well-being involving personality characteristics
Published 2022“…Under the umbrella of TikTok usage, the research has applied the technology acceptance model to study attitudes toward TikTok, and adopted uses and gratifications theory to examine the need for using TikTok. …”
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Thesis -
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Social media engagement: factor motivate audiences participation on Zafesha Facebook advertising post / Mohammad Arif Hanafi Sadan
Published 2018“…It is because Facebook have billions of active users. By using Facebook ads, it will much cost saving rather than other media, but if marketeers don't know how to tackle the bidding algorithm, it could be expensive. …”
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Student Project -
7
The influence of social media usage motivations on psychological well-being
Published 2024“…The theoretical framework of this paper is rooted in the Uses and Gratifications Theory (UGT) to assess how Douyin use affects PWB. …”
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Transitioning from information sharing to knowledge services: unpacking the evolution of rural media within the context of media integration
Published 2023“…Furthermore, this study employs two theoretical frameworks, the uses and gratifications theory and the media enjoyment theory, to analyze the causal relationship between Chinese TikTok rural users and their direct demands and satisfaction levels. …”
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