Sustainability of traditional food entrepreneurs amid Covid-19 pandemic
This study examines the impact of the COVID-19 pandemic on local entrepreneurs in Malaysia, focusing on those selling traditional food in Selangor and Sabah. Using a qualitative approach, interviews were conducted with 20 entrepreneurs from diverse backgrounds across the two states. Open-ended, semi...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | en |
| Published: |
Faculty of Food Science and Nutrition, UMS
2025
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/43676/1/FULL%20TEXT.pdf https://eprints.ums.edu.my/id/eprint/43676/ https://10.0.200.0/ijf.v2i1.5853 |
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