Tourism storytelling research progress and trends: A systematic literature review on SDGs

Introduction: As travelers seek safer, more meaningful experiences, storytelling has become vital in destination marketing. Aligned with the Sustainable Development Goals (SDGs), it promotes sustainable development, low-carbon practices, and eco-friendly tourism. Objective: The objective of this stu...

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Bibliographic Details
Main Authors: Han Li, Shengke Zeng, Kaixin Tay
Format: Article
Language:en
Published: The global goals 2024
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/43300/1/FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/43300/
https://doi.org/10.47172/2965-730X.SDGsReview.v5.n01.pe02231
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