A study on factors influencing customer complaint behaviour / Hani Yusrina Yahaya and Siti Afiqah Nasruddin

The knowledge and understanding of quality standards of guests helps the hotel improve the quality of hotel services and increase guest satisfaction with the hotel stay. In every hotel provide their own procedures and policies that may lead the guest had a different of an experience. There exist a l...

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Bibliographic Details

Main Authors:	Yahaya, Hani Yusrina, Nasruddin, Siti Afiqah
Format:	Thesis
Language:	en
Published:	2018
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/98558/1/98558.pdf https://ir.uitm.edu.my/id/eprint/98558/
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