Enhancing the resilience of micro food and beverage businesses in Malaysia: an evaluation critical success factors approach / Noor Azmi Ahmad, Azdel Abdul Aziz and Aliffaizi Arsat

This research examines the influence of critical success factors (CSFs) on micro businesses in the food and beverage (F&B) industry in Kuala Lumpur, with a specific focus on their role in fostering resilience in the aftermath of the pandemic. The study aims to explore how these factors contribut...

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Bibliographic Details

Main Authors:	Ahmad, Noor Azmi, Abdul Aziz, Azdel, Arsat, Aliffaizi
Format:	Article
Language:	en
Published:	Faculty of Hotel & Tourism Management, Universiti Teknologi MARA 2024
Subjects:	Success in business Nutrition. Foods and food supply
Online Access:	https://ir.uitm.edu.my/id/eprint/97900/1/97900.pdf https://ir.uitm.edu.my/id/eprint/97900/ https://www.jthca.org/
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