Analysing the effectiveness of digital illustration in motion graphics for Malaysian sparkling drink products / Nur Khadijah Zaifa Kamaruzaman ... [et al.]

The integration of graphics and illustration art into the commercial design process has emerged as a significant factor influencing the level of commercial design. Digital illustration has proven a practical strategic tool in marketing and advertising, particularly in the sparkling drink industry. T...

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Bibliographic Details

Main Authors:	Zaifa Kamaruzaman, Nur Khadijah, Che Din, Sharkawi, Mohd Lazim, Nur Aniza, Mohamed Ghazali, Nabila Aimi
Format:	Article
Language:	en
Published:	Universiti Teknologi MARA, Perak 2023
Subjects:	N Visual arts (General) Study and teaching. Research
Online Access:	https://ir.uitm.edu.my/id/eprint/86669/1/86669.pdf https://doi.org/10.24191/idealogy.v8i2.482 https://ir.uitm.edu.my/id/eprint/86669/ http://idealogyjournal.com/
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