The effectiveness of customer relationship through marketing communication in Bank Rakyat Cawangan Jelapang / Nabilah Abdullah

Bank Kerjasama Rakyat Malaysia Berhad, or better known as Bank Rakyat develop a concept which is 100% Islamic Banking and the biggest cooperative company. Bank Rakyat had achieved great success in the local bank industry by receiving many awards and acknowledgements. Bank Rakyat's marketing pla...

Full description

Saved in:
Bibliographic Details
Main Author: Abdullah, Nabilah
Format: Student Project
Language:en
Published: 2000
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/77043/1/77043.pdf
https://ir.uitm.edu.my/id/eprint/77043/
Tags: Add Tag
No Tags, Be the first to tag this record!