Assessing Customer Satisfaction Improvement in the Sport Physiotherapy Industry in Penang, Malaysia

The dissertation aims to look at the elements that influence client loyalty to sports physiotherapy service providers throughout Penang, Malaysia. A mixed research strategy, integrating qualitative and quantitative methodologies, was used. The Expectancy Value Model (EVM) led to the study's aim...

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Bibliographic Details
Main Author: Chee, Soon Liang
Format: Thesis
Language:en
en
Published: 2023
Online Access:http://ur.aeu.edu.my/1254/1/Thesis%20Chee%20Soon%20Liang.pdf
http://ur.aeu.edu.my/1254/2/Thesis%20Chee%20Soon%20Liang-1-24.pdf
http://ur.aeu.edu.my/1254/
https://online.fliphtml5.com/sppgg/jzqu/
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