The Relationship Between Managerial Characteristics of Frontline Staff and Customer Loyalty in Malaysian 5-Star Hotels
Customer loyalty has been an important topic for business sustainability because research shows that loyal customer will lead to increased financial performance in a long run. Previous studies have stated that customer satisfaction is an antecedent of customer loyalty and suggested that frontline ma...
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | en en |
| Published: |
2021
|
| Online Access: | http://ur.aeu.edu.my/1023/1/Lee%20Chao%20Wei%20-%20Final%20Thesis.pdf http://ur.aeu.edu.my/1023/2/Lee%20Chao%20Wei%20-%20Final%20Thesis-1-24.pdf http://ur.aeu.edu.my/1023/ https://online.fliphtml5.com/sppgg/bcwe/?1670309677231 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Be the first to leave a comment!