Search Results - Rather R.A.

Technology Application in the Asian Tourism Industry: Artificial Intelligence and Blockchain in Smart City Involvement. by Tehseen, Shehnaz *, Yafi, E., Qureshi, Zuhaib Hassan, Rather, R. A.

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Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the ho... by Rather, R. A., Tehseen, Shehnaz *, Itoo, M. H., Parrey, S. H.

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HRM practices for knowledge management and retail firms’ performances: a comparative study among Malay and Chinese firms by Tehseen, Shehnaz *, Khalid, Saddam, Rather, R. A., Qureshi, Zuhaib Hassan, Halbusi, Hussam Al

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Engagement and consumption behavior of eSports gamers by Abbasi, A.Z., Asif, M., Shamim, A., Ting, D.H., Rather, R.A.

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Tourism promotion through vlog advertising and customer engagement behaviours of generation Z by Zaib Abbasi, A., Hussain, K., Kaleem, T., Rasoolimanesh, S.M., Rasul, T., Ting, D.H., Rather, R.A.

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Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty: A PLS-SEM-based multi-sequential approach by Abbasi, A.Z., Rather, R.A., Hooi Ting, D., Shamim, A., Saima, N., Khalil, H., Muddasar, G.K.

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Investigating the impact of social media images� value, consumer engagement, and involvement on eWOM of a tourism destination: A transmittal mediation approach by Abbasi, A.Z., Tsiotsou, R.H., Hussain, K., Rather, R.A., Ting, D.H.

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Author Correction: Insights into isotherms, kinetics, and thermodynamics of adsorption of acid blue 113 from an aqueous solution of nutraceutical industrial fennel seed spent (Scie... by Taqui S.N., Syed A.A., Mubarak N.M., Farade R.A., Khan M.A.M., Kalam M.A., Dehghani M.H., Soudagar M.E.M., Rather R.A., Shamshuddin S.Z.M., Karri R.R.

Insights into isotherms, kinetics, and thermodynamics of adsorption of acid blue 113 from an aqueous solution of nutraceutical industrial fennel seed spent by Taqui S.N., Syed A.A., Mubarak N.M., Farade R.A., Khan M.A.M., Kalam M.A., Dehghani M.H., Soudagar M.E.M., Rather R.A., Shamshuddin S.Z.M., Karri R.R.