Search Results - Che Senik Z.

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    How buyer relationship influences value co-creation: The moderating role of personality traits

    How buyer relationship influences value co-creation: The moderating role of personality traits by Omar N.A., Kassim A.S., Mohd-Ramly S., Nazri M.A., Alam S.S., Che Senik Z.

    Published 2024
    journal::journal article
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