Search Results - 57189247534

Gen Y green purchasing behavior in relation YO energy conservation and environmental preservation products in Malaysia by Rajadurai J., Bathmanathan V., Azami N.

Green marketing mix strategy using modified measurement scales � a performance on Gen Y green purchasing decision in Malaysia by Bathmathan V., Rajadurai J.

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Redefining the value proposition through green promotions and green corporate image in the era of Industrial Revolution 4.0: A study of Gen Y green consumers in Malaysia by Bathmanathan V., Rajadurai J.

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Investigating Green Marketing Orientation Practices among Green Small and Medium Enterprises by Rajadurai J., Zahari A.R., Esa E., Bathmanathan V., Ishak N.A.M.

Strategic Commitment by Sultanate of Oman towards 2050 Net-Zero Emission: Current Environmental Initiatives and Future Needs by Alrawahi I., Bathmanathan V.A.P., Al Kaabi S., Alghalebi S.

Developing nexus eco-purchasing behaviour index (NEPBI) for Malaysia by using partial least square analysis by Rajadurai J., Wan Hanafi W.N., Bathmanathan V., Daud S., Azami N.