IT-Business strategic alignment in influencing sustainable competitive advantage in Jordan: Structural Equation Modelling (SEM) approach

In many review articles or studies, the researchers have encouraged further exploration on the causal links between Information Technology (IT) investments and a firm’s sustainable competitive advantage.The outcomes of empirical studies have been inconclusive, which is to a certain extent due to th...

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Bibliographic Details
Main Authors: Al-Majali, Damnithan, Md Dahalin, Zulkhairi
Format: Article
Published: Universiti Utara Malaysia 2011
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