Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage

While researchers have encouraged more research on the causal chains between information technology investments and Business performance, the results of empirical studies have been inconclusive. This is partly due to the exclusion of IT-business strategic alignment. This study has examined the impa...

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Main Authors: Almajali, Dmaithan Abdelkarim, Md Dahalin, Zulkhairi
Format: Article
Language:English
Published: IBIMA Publishing 2011
Subjects:
Online Access:http://repo.uum.edu.my/4357/1/Dm.pdf
http://repo.uum.edu.my/4357/
http://dx.doi.org/10.5171/2011.214481
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spelling my.uum.repo.43572012-02-22T12:29:12Z http://repo.uum.edu.my/4357/ Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage Almajali, Dmaithan Abdelkarim Md Dahalin, Zulkhairi HD28 Management. Industrial Management T Technology (General) While researchers have encouraged more research on the causal chains between information technology investments and Business performance, the results of empirical studies have been inconclusive. This is partly due to the exclusion of IT-business strategic alignment. This study has examined the impact of IT-business strategic alignment antecedents in terms of leadership, structure and process, service quality, and value and belief on IT business strategic alignment in terms of alignment gap, followed by the impact of IT-business strategic alignment on sustainable competitive advantage. In order to explore the above research relationships, the study further utilizes the positivism paradigm by applying a mixed research method both quantitative and qualitative data. Such triangulation would help to provide more insight into the issues studied in this research. Particularly, this study has tested the research model by conducting 172 survey questionnaires with public shareholding firms in Jordan. After that, the study conducted several follow-up interviews in Jordan in order to further validate the research results. Thus, the results obtained from the structural equation modeling (SEM technique and supplementary qualitative analysis of the interviews offer a valuable insight into the research. However, the universal applicability of this research may be limited due to the fact that the results are based only on the cross-sectional data from the Jordanian public shareholding firms. Consequently, further research is needed with regards to several countries since this would help to advance understanding of the IT-business strategic alignment issue and the conditions and outcomes of achieving it in different contexts. IBIMA Publishing 2011 Article PeerReviewed application/pdf en http://repo.uum.edu.my/4357/1/Dm.pdf Almajali, Dmaithan Abdelkarim and Md Dahalin, Zulkhairi (2011) Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage. Communications of the IBIMA, 2011 (2011). pp. 1-13. ISSN 1943-7765 http://dx.doi.org/10.5171/2011.214481
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutionali Repository
url_provider http://repo.uum.edu.my/
language English
topic HD28 Management. Industrial Management
T Technology (General)
spellingShingle HD28 Management. Industrial Management
T Technology (General)
Almajali, Dmaithan Abdelkarim
Md Dahalin, Zulkhairi
Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage
description While researchers have encouraged more research on the causal chains between information technology investments and Business performance, the results of empirical studies have been inconclusive. This is partly due to the exclusion of IT-business strategic alignment. This study has examined the impact of IT-business strategic alignment antecedents in terms of leadership, structure and process, service quality, and value and belief on IT business strategic alignment in terms of alignment gap, followed by the impact of IT-business strategic alignment on sustainable competitive advantage. In order to explore the above research relationships, the study further utilizes the positivism paradigm by applying a mixed research method both quantitative and qualitative data. Such triangulation would help to provide more insight into the issues studied in this research. Particularly, this study has tested the research model by conducting 172 survey questionnaires with public shareholding firms in Jordan. After that, the study conducted several follow-up interviews in Jordan in order to further validate the research results. Thus, the results obtained from the structural equation modeling (SEM technique and supplementary qualitative analysis of the interviews offer a valuable insight into the research. However, the universal applicability of this research may be limited due to the fact that the results are based only on the cross-sectional data from the Jordanian public shareholding firms. Consequently, further research is needed with regards to several countries since this would help to advance understanding of the IT-business strategic alignment issue and the conditions and outcomes of achieving it in different contexts.
format Article
author Almajali, Dmaithan Abdelkarim
Md Dahalin, Zulkhairi
author_facet Almajali, Dmaithan Abdelkarim
Md Dahalin, Zulkhairi
author_sort Almajali, Dmaithan Abdelkarim
title Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage
title_short Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage
title_full Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage
title_fullStr Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage
title_full_unstemmed Applying the triangulation approach in IT – business strategic alignment and sustainable competitive advantage
title_sort applying the triangulation approach in it – business strategic alignment and sustainable competitive advantage
publisher IBIMA Publishing
publishDate 2011
url http://repo.uum.edu.my/4357/1/Dm.pdf
http://repo.uum.edu.my/4357/
http://dx.doi.org/10.5171/2011.214481
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score 12.91486