Strategic role of mobile commerce (M-Commerce) payment system: Establishing new competitive advantage

A Mobile based payment system or m-commerce is an emerging issue of e-commerce in Malaysia. It is recognized by both academia and practitioners as one of the fastest growing and preferable medium of making business transactions. This study investigated the benefits of m-commerce payment method, and...

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書目詳細資料
Main Authors: Abdullah, Haim Hilman, Bohari, Abdul Manaf, Abdussalam, Ashraf, Warokka, Ari
格式: Conference or Workshop Item
語言:English
出版: 2011
主題:
在線閱讀:http://repo.uum.edu.my/4222/1/paper_156.pdf
http://repo.uum.edu.my/4222/
http://www.ibima.org/MY2011/
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