The impact of process quality measurement on financial performance of market oriented firm
Market orientation and process quality measurement had been regarded in the literature as sources of competitive advantage for business performance.However, both these concepts had been discussed separately in their own respective academic discipline. In the context of business operation today,the...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Utara Malaysia
2008
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/28/1/Rushami_zien_b._yusoff.pdf http://repo.uum.edu.my/28/ http://ijms.uum.edu.my |
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