Applying the theory of the planned behavior on halal logistics services adoption among food & beverages small and medium enterprises
The objective of the study is to determine the main behavior affecting the adoption of halal food logistics (HFL) services among the SMEs - food and beverages manufacturers in Malaysia. Presently, the demand for halal products by Muslim consumers has increased exponentially as well as the concerned...
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| 主要な著者: | , , , |
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| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
ExcelingTech Publishers
2019
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| 主題: | |
| オンライン･アクセス: | http://repo.uum.edu.my/27364/1/IJSM%208%204%202020%201039%201046.pdf http://repo.uum.edu.my/27364/ https://ojs.excelingtech.co.uk/index.php/IJSCM/article/view/3430/pdf |
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