%0 Article %A Md Shamimul, Azim %D 2017 %G English %T Performance outcomes of manufacturing firm in Bangladesh %U http://repo.uum.edu.my/21360/1/GBSE%201%204%202017%2092%20102.pdf %U http://repo.uum.edu.my/21360/ %U http://gbse.com.my/#portfolio %X This study examined the performance outcomes of the sourcing strategy of manufacturing firms in Bangladesh. Furthermore, this study provides empirical evidence of the moderating effect of sourcing relationship quality on sourcing strategy and firm performance. A sample of 330 manufacturing firms from Bangladesh were analyzed to determine their sourcing strategy effect on performance.Partial Least Squares (PLS) approached applied to determine the hypothesized relationship.We have found positive effect of sourcing strategy on manufacturing firm performance.We provide empirical evidence of moderating effect of sourcing relationship quality on sourcing and firm performance relationship. Manufacturing firms deal with act as a supplier with buying firms and as buyer with supplying firms.sourcing relationship quality thus provide a new insight to achieve better performance for manufacturing firms in emerging countries like Bangladesh.