Positioning Malaysia as halal-hub: Integration role of supply chain strategy and halal assurance system
HALAL-HUB is a concerted effort among the Islamic organizations/bodies such as Halal manufacturers, Halal traders, buyers, and consumers from all over the world.To be the central trading hub for Halal products, Malaysia must intelligently market itself and achieved Halal-hub main objective of provid...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Canadian Center of Science and Education
2009
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/16233/1/110.pdf http://repo.uum.edu.my/16233/ http://doi.org/10.5539/ass.v5n7p44 |
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