Culturally competent communication in Malaysia medical tourism

• Main Authors: Aridass, Pavithra, Ahmad, Mohd Khairie, Abu Bakar, Hassan
• 格式: Conference or Workshop Item
• 语言: English
• 出版: 2012
• 主题: P Philology. Linguistics
• 在线阅读: http://repo.uum.edu.my/14173/1/iCOME%2712.pdf; http://repo.uum.edu.my/14173/; http://i-come.webnode.com/

Culturally competent communication has become increasingly important due to the growing demand for the health services in medical tourism. In Asia, the medical tourism sector is expanding rapidly.Moreover, with a steady rise in the number of tourists with different culture into Malaysia, has recogni...