Knowledge strategy: The way to sustain competitive advantage for technology-based enterprises

• المؤلفون الرئيسيون: Mhd Sarif, Suhaimi, Ismail, Yusof
• التنسيق: Conference or Workshop Item
• اللغة: English
• منشور في: 2012
• الموضوعات: HD28 Management. Industrial Management
• الوصول للمادة أونلاين: http://repo.uum.edu.my/10862/1/CR106.pdf; http://repo.uum.edu.my/10862/; http://www.kmice.uum.edu.my

This paper examines knowledge strategy to sustain competitive advantage for technology-based enterprises. From resource-based view, knowledge strategy enables firms to create and sustain competencies and capacity to outcompete rivals. Personal interview with 10 strategists from technology-based ente...