Determinants of mobile commerce adoption among university students in Malaysia

Mobile commerce has an increasing importance and development in offering a new platform to sell products effectively and efficiently. Despite numerous studies in the area of technology adoption, little is known about mobile commerce adoption in Malaysia and appropriate models that could explain the...

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Bibliographic Details
Main Author: Nurul Labanihuda, Abdull Rahman
Format: Thesis
Language:English
English
Published: 2018
Subjects:
Online Access:https://etd.uum.edu.my/7834/1/Depositpermission_s900434.pdf
https://etd.uum.edu.my/7834/2/s900434_01.pdf
https://etd.uum.edu.my/7834/
https://sierra.uum.edu.my/record=b1698975~S1
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