Determinants of mobile commerce adoption among university students in Malaysia

Mobile commerce has an increasing importance and development in offering a new platform to sell products effectively and efficiently. Despite numerous studies in the area of technology adoption, little is known about mobile commerce adoption in Malaysia and appropriate models that could explain the...

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書目詳細資料
主要作者: Nurul Labanihuda, Abdull Rahman
格式: Thesis
語言:English
English
出版: 2018
主題:
在線閱讀:https://etd.uum.edu.my/7834/1/Depositpermission_s900434.pdf
https://etd.uum.edu.my/7834/2/s900434_01.pdf
https://etd.uum.edu.my/7834/
https://sierra.uum.edu.my/record=b1698975~S1
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