Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs

The purpose of this study is to investigate the relationships between market orientation, knowledge management, and entrepreneurial orientation on the performance of Nigerian small and medium enterprises (SMEs), with the moderating and mediating effects of business environment and organizational cul...

Full description

Saved in:
Bibliographic Details
Main Author: Shehu, Aliyu Mukhtar
Format: Thesis
Language:English
English
Published: 2014
Subjects:
Online Access:https://etd.uum.edu.my/4346/1/s93945.pdf
https://etd.uum.edu.my/4346/7/s93945_abstract.pdf
https://etd.uum.edu.my/4346/
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.uum.etd.4346
record_format eprints
spelling my.uum.etd.43462023-01-15T02:25:09Z https://etd.uum.edu.my/4346/ Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs Shehu, Aliyu Mukhtar HB615-715 Entrepreneurship. Risk and uncertainty. Property The purpose of this study is to investigate the relationships between market orientation, knowledge management, and entrepreneurial orientation on the performance of Nigerian small and medium enterprises (SMEs), with the moderating and mediating effects of business environment and organizational culture respectively. Literature was extensively reviewed in management and other related fields for better understanding of past, present and future needs in the study area. Although their relationships have generated considerable scholarly interest, few studies have actually been conducted among SMEs in Nigeria. SMEs are essential to economic growth in Nigeria and they are a major source of employment and contribute significantly towards the gross domestic products. Based on a theoretical consideration, a model was proposed to examine these relationships. A crosssectional survey design was adopted and the unit of analysis was the organization, which is SME performance in Nigeria; and the owner/managers of SMEs were the respondents. The study employed systematic random sampling technique in data collection, with a sample size of 640 SMEs. A combination of descriptive and inferential statistics was used to analyze the data collected using Statistical Package for Social Science (SPSS) for window version 20. Hence, both multiple regression and hierarchical regression analysis were used. The findings of this study reported that knowledge management and entrepreneurial orientation have direct significant positive relationship with firm performance, while market orientation was not found to be a predictor of SME performance in Nigeria. The result of hierarchical regression (moderation test) established that business environment was not found to moderate the relationships between market orientation, knowledge management, entrepreneurial orientation and firm performance. The findings of mediation test indicated that organizational culture partially mediated the relationships between knowledge management, entrepreneurial orientation and firm performance. Finally, study implications for theory and practice, limitations, conclusions as well as direction for future research were provided and discussed. 2014 Thesis NonPeerReviewed text en https://etd.uum.edu.my/4346/1/s93945.pdf text en https://etd.uum.edu.my/4346/7/s93945_abstract.pdf Shehu, Aliyu Mukhtar (2014) Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs. PhD. thesis, Universiti Utara Malaysia.
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Electronic Theses
url_provider http://etd.uum.edu.my/
language English
English
topic HB615-715 Entrepreneurship. Risk and uncertainty. Property
spellingShingle HB615-715 Entrepreneurship. Risk and uncertainty. Property
Shehu, Aliyu Mukhtar
Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs
description The purpose of this study is to investigate the relationships between market orientation, knowledge management, and entrepreneurial orientation on the performance of Nigerian small and medium enterprises (SMEs), with the moderating and mediating effects of business environment and organizational culture respectively. Literature was extensively reviewed in management and other related fields for better understanding of past, present and future needs in the study area. Although their relationships have generated considerable scholarly interest, few studies have actually been conducted among SMEs in Nigeria. SMEs are essential to economic growth in Nigeria and they are a major source of employment and contribute significantly towards the gross domestic products. Based on a theoretical consideration, a model was proposed to examine these relationships. A crosssectional survey design was adopted and the unit of analysis was the organization, which is SME performance in Nigeria; and the owner/managers of SMEs were the respondents. The study employed systematic random sampling technique in data collection, with a sample size of 640 SMEs. A combination of descriptive and inferential statistics was used to analyze the data collected using Statistical Package for Social Science (SPSS) for window version 20. Hence, both multiple regression and hierarchical regression analysis were used. The findings of this study reported that knowledge management and entrepreneurial orientation have direct significant positive relationship with firm performance, while market orientation was not found to be a predictor of SME performance in Nigeria. The result of hierarchical regression (moderation test) established that business environment was not found to moderate the relationships between market orientation, knowledge management, entrepreneurial orientation and firm performance. The findings of mediation test indicated that organizational culture partially mediated the relationships between knowledge management, entrepreneurial orientation and firm performance. Finally, study implications for theory and practice, limitations, conclusions as well as direction for future research were provided and discussed.
format Thesis
author Shehu, Aliyu Mukhtar
author_facet Shehu, Aliyu Mukhtar
author_sort Shehu, Aliyu Mukhtar
title Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs
title_short Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs
title_full Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs
title_fullStr Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs
title_full_unstemmed Market orientation, knowledge management, entrepreneurial orientation and performance of Nigeria SMEs
title_sort market orientation, knowledge management, entrepreneurial orientation and performance of nigeria smes
publishDate 2014
url https://etd.uum.edu.my/4346/1/s93945.pdf
https://etd.uum.edu.my/4346/7/s93945_abstract.pdf
https://etd.uum.edu.my/4346/
_version_ 1755875162309263360
score 13.036727